13b/

"Farmers are caught in a political brawl over climate and DEI language"

This one is a rare irony.

After years of greenwashing the animal farming industry with claims of #regenerative #grazing and similar pseudoscience, all sorts of #greenwashing funds beneficiaries have been caught in the crossfire of the new US "fossilphile" regime's war on anything "green" and or attempting to not turn the climate into a #hothouse #Earth state.

It's probably going to be a one off. In the article, the ranchers admit that it's "branding" trick to get more free money or to help charge more for sales. They will dump the "regenerative grazing" and "climate friendly beef" grift soon enough, as it doesn't really fit their business model. Well, these ones specifically may not change, but the ones who buy their lands and feed lots will change.

https://www.washingtonpost.com/climate-environment/2025/03/10/trump-climate-smart-agriculture-dei/

Bullshitting protects the status quo.

For more context on the "regenerative grazing" grift:

https://tabledebates.org/publication/grazed-and-confused

https://web.archive.org/web/20210619043046/https://theecologist.org/2021/jun/14/regenerative-ranching-racket-0

https://medium.com/permaculture-3-0/fall-of-a-hero-f9ac80a08c0c

https://jacobin.com/2022/03/big-agriculture-funding-regenerative-ranching-amp-grazing-soil-carbon/

https://www.authorrise.org/blogpost/18d58574-d5df-4b60-8328-4ce867182a1b

https://heated.world/p/the-mystery-of-climate-friendly-beef

https://theproof.com/regenerative-beef-legit-or-climate-scam-george-monbiot/

@paninid

https://www.pnas.org/doi/10.1073/pnas.1809600115

big picture relativity

Still learning about this place. As about everything. But wanted to say how lovely #Hothouse by #Malaprop at #ProjectArtsCentre is. It's the most successful piece about #ClimateCrisis I've seen. And it's as thoughtful and witty as you'd expect from this wonderful company. #dublinfringe